

This project was carried out during my internship at The Brand Nation agency in Paris, during my 4th year of study. The brief was to create two keyvisuals for two different deodorant brands, French market leaders: Monsavon and Williams. For Williams, a deodorant for men, the customer wanted something high-impact, in a fresh, icy universe. For Monsavon, a women's deodorant, the customer wanted a clean, warm and minimalist bathroom-style universe, with the presence of natural elements to recall the organic and natural side of the products.